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Identifying Core Values and Integrating Into Your Marketing Strategy

Author Image: Headshotoption.jpgAuthor Name:  Melissa Hollis Author Profile Url:  http:// Listing Image: CoreValues.jpgListing content:  The first step of cause marketing is finding your core values....

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How to Create Engagement and Excitement on Social Media

Author Image: RhondaFoxworth.jpgAuthor Name:  Rhonda Foxworthy Author Profile Url:  http:// Listing Image: rhonda_guest_blog.pngListing content:  It’s a question asked by many organizations - what is...

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United Way Creates Campaign Around Their Annual Mission: Everyone Together Now

Author Image: FacebookLogo.pngAuthor Name:  CafeGive Social Author Profile Url:  http:// Listing Image: UnitedWayMoreThan24_2015.pngListing content:  What can one organization achieve in a day? Thanks...

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Part IV: Social Media and Cause Marketing Take Flight

Author Image: sandra.jpgAuthor Name:  Sandra Morris Author Profile Url:  http:// Listing Image: Dragonfly4_FerranPestana.pngListing content:  The fourth and final installment of Sandra’s “Make Social...

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How to Launch an Overnight Cause Campaign

Author Image: Headshotoption.jpgAuthor Name:  Melissa Hollis Author Profile Url:  http:// Listing Image: Overnight_Campaign.pngListing content:  What does it take to get a cause marketing campaign...

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Our CU Broadcast Podcast Interview: Connecting Credit Unions and Cause Marketing

Author Image: FacebookLogo.pngAuthor Name:  CafeGive Social Author Profile Url:  http:// Listing Image: CUBroadcast.jpgListing content:  We're excited to share a recent interview our very own Sandra...

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Grabbing Attention and Engaging in a Noisy Marketing World

Author Image: sandra.jpgAuthor Name:  Sandra Morris Author Profile Url:  http:// Listing Image: Wing_3_Dragonfly-Effect-Covers_Dragonfly_DaveNakayama_change_4807422953_b0ed755acc_b.pngListing content:...

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Creating a Social Hub Around a Day of Giving

Author Image: FacebookLogo.pngAuthor Name:  CafeGive Social Author Profile Url:  http:// Listing Image: Chem_Bank_Cares_SIP_Cover.jpgListing content:  Chemical Bank of Michigan used CafeGive Social’s...

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6 Tips to Fully Synchronize Your Online and Offline Impact

Author Image: Ketan.jpgAuthor Name:  Ketan Sampat Author Profile Url:  http:// Listing Image: Synchronizing-Online-Offline.jpgListing content:  Do you struggle with synchronizing your online and...

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Part II: Wing One - Focus Your Goal

Author Image: sandra.jpgAuthor Name:  Sandra Morris Author Profile Url:  http:// Listing Image: Wing_One_Dragonfly_enjosmith_changes_9370215120_a012fbf1c2_k.pngListing content:  In the second...

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A Cause for Paws: NOLA Bank Hosts Mardi Gras Pet Photo Contest

Author Image: Headshotoption.jpgAuthor Name:  Melissa Hollis Author Profile Url:  http:// Listing Image: Cause-for-Paws.pngListing content:  Metairie Bank, located in the greater New Orleans area,...

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3 Tips for a Successful Employee Community Cause Campaign

Author Image: Alan.jpgAuthor Name:  Alan Robinson Author Profile Url:  http:// Listing Image: Employee_Engagement_Natesh_Ramasamy.pngListing content:  While we know that cause marketing is your best...

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6 Quirky Holidays to Add to Your Cause Campaign Calendar

Author Image: Headshotoption.jpgAuthor Name:  Melissa Hollis Author Profile Url:  http:// Listing Image: UnconventionalHolidays.pngListing content:  Holidays were made for cause marketing. But you...

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4 Ways Focusing on CSR Is More Effective Than Striving to Go Viral

Author Image: Headshotoption.jpgAuthor Name:  Melissa Hollis Author Profile Url:  http:// Listing Image: CSRvsVirality.pngListing content:  Going viral, a common cause marketing objective, may do your...

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Do Men Have a Heart (When it Comes to Charitable Giving)?

Author Image: BHHeadshot2013.jpgAuthor Name:  Brittany Hill Author Profile Url:  http:// Listing Image: DoMenHaveaHeart.pngListing content:  It’s no big secret that cause media has been dominated...

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Part I: Sometimes Social Media has a Greater Meaning

Author Image: sandra.jpgAuthor Name:  Sandra Morris Author Profile Url:  http:// Listing Image: Dragonfly1_Dawn-Huczek_changes_4778706662_cd7cd036d6_b.pngListing content:  It has been five years since...

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The Big Social Impact Question: How Do You Prove ROI?

Author Image: Alan.jpgAuthor Name:  Alan Robinson Author Profile Url:  http:// Listing Image: Social-Impact-ROI.pngListing content:  Details are the soul of narrative. So why are specifics hard to come...

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Powerade Represents For Kids Everywhere with New Cause Campaign

Author Image: Alan.jpgAuthor Name:  Alan Robinson Author Profile Url:  http:// Listing Image: JustAKid.PNGListing content:  We're fascinated by this new captivating cause marketing campaign on the rise...

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Cause Campaign Wins Big at 2015 Oscars

Author Image: Headshotoption.jpgAuthor Name:  Melissa Hollis Author Profile Url:  http:// Listing Image: Girls-Inc-Oscars.pngListing content:  Patricia Arquette’s 2015 Oscars speech didn’t just make...

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To B or Not To B

Author Image: Ketan.jpgAuthor Name:  Ketan Sampat Author Profile Url:  http:// Listing Image: To-B-Or-Not-To-B.pngListing content:  Co-Founder and CTO, Ketan Sampat, was invited to speak at the City...

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